Image copyright Nick Clarke Image caption The dish on sale in Nestlé warehouses is higher in fat and salt than that on sale in the shops
Consumer group Which? has launched a probe into sales of small batch pizzas sold in Tesco, Asda, Sainsbury’s and Lidl.
The group says at least 1,600 of the packets have been distributed and urges retailers to tell customers that they do not contain the product they ordered.
The “liar’s” pizzas have been sold as DiGiorno pepperoni pizzas.
Nestlé, the company that owns DiGiorno, said it was investigating the problem.
As the labels on its own-brand and Tesco products would lead people to believe they were eating “paste”, the group is urging customers who bought it to return it for a full refund.
Nestlé said it has taken steps to recall smaller batches of its “cheesy” pizzas sold in Asia but it still believed that the millions of “cheesy” pizzas currently on sale throughout the UK did contain fresh ingredients.
“There is no risk to health as the production error in question did not involve food safety or quality,” the company said.
What is the name of the product?
S&K New Zealand ready to eat pepperoni pizza.
Has it been recalled?
No. Nestlé is being investigated because the packs it uses in Asia are made from different ingredients from the ones used in the UK.
Which? is not aware of any reports of anyone having eaten the affected product and eating food affected by the fault.
Tesco says it is working with Nestlé to ensure its systems are working correctly.
The investigation is being led by Westminster City Council, which is responsible for trading standards in the area.
Did I order any of these particular pizzas?
Yes. Consumerist has a list of about 1,600 tweets containing the hashtag #CheesyPizzaBackLetsGetChange.com
Image copyright Getty Images Image caption Since the listing was posted on the site, it has generated almost 1,000 retweets.
Can I get a refund from where I bought it?
Retailers have been advised to “urgently contact” customers who bought the affected pizza in order to arrange a full refund.
Nestlé has provided a contact form to be used by customers who have bought the mistake product. It encourages any buyers to fill it in, provide a phone number and email address, and then send a copy of the receipt.
How much is it costing my supermarket?
Nestlé said it was not yet able to give a figure for the cost.
When will it be recalled from store shelves?
The company said the problem “cannot be fixed” quickly enough and said it could take up to three months to fix.
Retailers have asked Nestlé to make the mistake pizzas available on a recall notice at the time of purchase as a chance to claim a refund.
Should I bring my purchased pizza back to the supermarket?
You should do this immediately, but it is possible there may not be a recall on the packs you bought – at least, not until manufacturers have tested them.
If you have not heard back from your supermarket, you can contact the Food Standards Agency if you have bought the pizza and have concerns about the product.
What should I do if my order is not on the list?
In the meantime, the supermarkets have advised customers to keep the pizza bag, on which the code and name of the brand appears, as a proof of purchase.
You should not eat it or take any risks that it could be harmful.
If you cannot get a refund, you can contact your member of parliament.
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